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Company News

BLUE BELL, Pa. – Gen3 Marketing (“Gen3”) is pleased to announce the acquisition of Optimus Performance Marketing (“Optimus-PM”). Based in Plymouth, UK and founded in 2006, Optimus-PM is an industry-leading affiliate marketing agency with an unparalleled reputation for delivering cost-effective results for brands across the UK, France, Germany, Netherlands, Ireland, Finland, Spain, Portugal, Italy, Switzerland, Belgium, Sweden, Denmark, Australia, Singapore, South Africa and beyond. The addition of Optimus-PM expands Gen3’s geographical footprint and enables the agency to...

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Company News

Dear friends! We’re extremely proud to announce that today marks the date of OPM Pros 11 years in the business! This year has been challenging in many ways, and we feel fortunate and grateful that we’re going strong and celebrating another year of success! Thank you to everyone who supports us, believes in us, and trusts us with their business. And a special thank you to our wonderful team for working hard and never being satisfied with...

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Company News, Uncategorized

  Lebanon is currently going through an exceptionally difficult time following the catastrophic explosion that happened at the Beirut Port on Tuesday, August 4. A huge store of highly reactive chemical ammonium nitrate ignited and blew up at Beirut’s port area, sending shockwaves across the country, shattering windows, collapsing roofs and destroying homes. This led to over 200 deaths, 5,000 injured, and 300,000 people have been left homeless. At Gen3 Marketing (Gen3Marketing.com, OPMpros.com, AffiliateManager.com), we are always looking...

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Conference, Networks, Post-Conference

As 2 out of the 5 agencies selected, we are excited to announce that OPM Pros and Gen3 Marketing now Platinum Agency Partners of the Rakuten Advertising Agency Program. "This designation is rare and only bestowed upon our agency partners with outstanding success in previous years. It requires an elite level of affiliate experience and dedication to manage and lead advertisers to achieve impressive sales growth, and this commitment and hard work have not gone unnoticed." PoCo Recap:...

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Company News, In-Office, Meet the Pros, Networks

From both the OPM Pros and Gen3 Marketing teams, we would like to wish all of our employees, friends, family and business partners a wonderful Holiday season! As the year comes to an end, we took the time to put together a little recap of the wonderful moments we had in 2019. We are thankful that you all had your share in these moments, and look forward to creating more memories in the new decade. Celebrating 10...

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CJ Affiliate Network, Conference, Post-Conference

OPM Pros wins Agency of the Year 2019 We are on Cloud 9 knowing that OPM Pros is simultaneously celebrating 10 years of agency life, and also just won the CJ Affiliate Excellence Award for Agency of the Year at CJ University 2019! We can't thank CJ enough for supporting us throughout the years. A big thank you to the publishers that collaborate with us on the daily and make our job easier, and of course, a...

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Networks

This month we had our annual Impact summit at the OPM Pros office, where our technology platform representatives update our team with the latest features and ensure that we are using all functionalities to the highest degree! At the end of the day, our team also completed the certification test. “Impact’s comprehensive certification aims to educate agencies on how to successfully manage and grow their clients’ partnerships using our suite of advanced Partner Manager tools. OPM...

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Pointers with Pros

At OPM Pros, we are all about pushing the boundaries of partnership marketing. In 2017, we started having talks with managers and sports agencies about how athletes can partner with our brands, giving our clients boosted visibility, increasing new customer acquisition and, naturally, the sales that follow. We rolled out this initiative with our longtime client, 1800flowers.com, from the gifting vertical, in which there are hardly any limitations on the types of affiliates you can work...

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Uncategorized

With the Gen3 Marketing acquisition comes a new version of our existing logo. Slight modifications include adding by Gen3 Marketing to our full logo, and borrowing the 3 from Gen3 Marketing for our icon. Although these things take time, we wanted to keep all of our valued partners in the loop the new change, and would appreciate your cooperation in updating our logo where necessary. For more details on Gen3 Marketing acquiring OPM Pros, read our...

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In-Office

This International Women’s Day, we are celebrating OPM Pros diverse representation of women with over 83% of our team being women: 50% of department managers are women, and over 25% of our team are either working moms or part-time university students. We can confidently say that as a company we continue to do our part in forging a gender balanced world and working environment. Our unique culture also embraces work-life balance by offering flex hours, work from home...

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